In today’s landscape, companies are increasingly focusing on giving back through a variety of corporate social responsibility (or CSR) initiatives. Among these are workplace giving programs, which include matching gifts, volunteer grants, and more, all designed to amplify the impact of employees’ contributions to nonprofits. However, so many companies are giving back that it can be difficult to keep track of which businesses offer these giving initiatives. That’s where a workplace giving database comes in!
Still, keeping your database updated with fresh insights is a must. After all, nonprofits understanding and leveraging these programs can open doors to greater financial support, as well as unlock a broader network of donors and volunteers. And a comprehensive dataset is a great place to start.
That said, this guide will address the basics of workplace giving databases and how organizations like yours can add to and enhance ours. Specifically, we’ll cover:
An accurate and up-to-date database is an invaluable resource for nonprofits seeking to make the most of corporate philanthropy, ensuring that no available support goes untapped. Let’s dive in to see how your team can play a role in this occurrence.
What is a workplace giving database?
A workplace giving database is a comprehensive resource that aggregates information about corporate philanthropy programs offered by companies. These databases typically include details on workplace giving initiatives such as matching gifts, corporate volunteer incentives, and more.
To increase accessibility, a workplace giving database generally comes with a built-in search tool as well, making it quick and easy for donors to uncover the information they need to get involved.
A database tool is typically embeddable, too, offering a simple way for organizations to implement the solution on their websites—including donation pages, volunteer registration forms, confirmation screens, and more.
Benefits of a comprehensive workplace giving database
A comprehensive workplace giving database offers numerous benefits for both nonprofits and donors, empowering them to maximize support through corporate philanthropy programs. Here are some key advantages:
1. Increased Revenue Opportunities
- By providing up-to-date information on companies offering matching gifts, volunteer grants, and more, a comprehensive database makes it easy for nonprofits to identify opportunities for additional funding.
2. Streamlined Supporter Engagement
- A database helps nonprofits encourage donors to leverage workplace giving programs, such as matching gifts or volunteer grants, that they might not know are available. Donors can quickly check if their employers offer programs that amplify their contributions, which builds stronger connections between donors and the organization.
3. Time Savings and Efficiency
- A centralized, comprehensive database saves nonprofits time by eliminating the need for manual research on each company’s corporate giving policies. With eligibility requirements, submission guidelines, and deadlines all in one place, organizations can spend less time researching and more time acting on these opportunities.
4. Improved Corporate Relationships
- By understanding corporate giving options in detail, nonprofits are better positioned to cultivate relationships with potential corporate partners. A database provides insights into which companies are aligned with the nonprofit’s mission and values, too, making outreach efforts more targeted and likely to succeed.
5. Proactive Fundraising Strategies
- With access to a wide array of corporate giving programs, nonprofits can build more proactive fundraising strategies. Instead of waiting for donors to ask if their contributions can be matched, nonprofits can actively promote these programs, especially during campaigns like year-end giving.
In summary, a comprehensive workplace giving database simplifies the process of connecting with corporate giving opportunities, enabling nonprofits to increase funding, strengthen donor relationships, and build proactive strategies—all while promoting greater corporate involvement in social responsibility.
About Double the Donation’s workplace giving database
Double the Donation’s workplace giving database is the largest and most comprehensive resource available for nonprofits and donors looking to maximize the impact of corporate giving programs. It’s designed to streamline the identification of corporate philanthropy opportunities, providing nonprofits with the tools they need to increase revenue through workplace giving.
This specific database includes information on:
- Matching gifts
- Volunteer grants (team and individual)
- Volunteer time off
- Fundraising matches
- And more!
Here’s what makes Double the Donation’s solution stand out:
Extensive Company Coverage: Double the Donation’s database includes detailed information on thousands of companies with matching gift and volunteer programs. This coverage ensures that nonprofits and their supporters can find opportunities related to almost any company, regardless of industry or location.
Real-Time Program Updates: To keep nonprofits informed and reduce outdated information, Double the Donation regularly updates its database, ensuring that users have access to the latest information on corporate giving guidelines, eligibility requirements, submission deadlines, and more.
Easy Integration with Nonprofit Websites: Double the Donation’s database tool seamlessly integrates with a nonprofit’s website and donation forms, making it easy for donors to check if their employers offer workplace giving programs right as they engage with your cause.
Automated Donor Outreach and Matching Gift Reminders: In addition to the database tool, Double the Donation’s 360MatchPro also offers automated email streams to remind donors to get involved. These messages empower nonprofits to follow up with those who may be eligible for matching gifts or volunteer grants, complete with company-specific workplace giving insights from the database, too! This proactive approach increases the likelihood that donors will complete the matching gift process, meaning more revenue for your cause.
How our database gets updated (regularly!)
Double the Donation’s workplace giving database is kept accurate and up-to-date through a systematic process. This ensures nonprofits and donors always have access to the latest information on corporate giving programs.
Here’s how Double the Donation maintains the database’s accuracy and reliability:
- Continuous program monitoring. Double the Donation maintains a dedicated database team devoted to actively monitoring companies for changes in their corporate giving policies. This group tracks updates through company websites, press releases, and other announcements, ensuring our database reflects the most up-to-date information.
- CSR platform data syncs. Double the Donation offers exclusive partnerships with companies’ CSR platforms that enable matching gift auto-submission. But another key win is that the integrations also allow our database to pull companies’ program guidelines directly from the platforms that manage the programs.
- Companies submitting updates themselves. Double the Donation collaborates directly with workplace giving companies. As a result, many employers add their programs to the database themselves. Then, by staying in contact with corporate representatives, our team can receive timely updates when companies make program changes.
- Donors submitting their employers. Donors using the database often provide feedback if they encounter outdated or inaccurate information. For example, not finding their company if they know a program is available. This user-driven approach allows our team to promptly investigate reported discrepancies, ensuring the data reflects current guidelines.
- Nonprofits submitting unregistered companies. Sometimes, nonprofits receive funds from companies not currently registered with Double the Donation’s database. In that case, organizations may choose to submit the new companies to be added for easier access going forward.
Together, these practices ensure that nonprofits and donors can rely on Double the Donation’s database to provide the most accurate information, making it a valuable resource for maximizing corporate giving opportunities.
Adding corporate programs to our database
Double the Donation provides several straightforward options for organizations, companies, or employees to add or update information about corporate giving programs in its database. Thus, individuals or groups can ensure their workplace giving programs are accurately represented by following one of these methods:
Complete the Add a Company Form.
If you want to add a corporate giving program (such as a matching gift, volunteer grant, or VTO program) to Double the Donation’s database for the first time, representatives can fill out the Add a Company Form on Double the Donation’s website. This brief online submission gathers essential information about the company’s programs, including:
- Matching gift or volunteer grant eligibility requirements
- Match ratios and minimum/maximum donation amounts
- Submission process and deadlines
- Any specific program guidelines or criteria
Then, once the form is submitted, Double the Donation’s team reviews the information and adds the program to the database. From there, the record will become accessible to nonprofits and donors through the search tool.
Complete the Update Company Information Form.
If a company already listed in the database makes changes to its workplace giving program (for instance, altering match ratios or adjusting eligibility requirements) or otherwise notices inaccurate information, a representative can fill out the Update Company Information Form. This allows users to provide updated details, ensuring that donors see the latest version of the program when they search.
Again, after submission, the information is reviewed by Double the Donation’s data team and promptly updated in the database. This keeps it current for nonprofits and donors who may be impacted by the changes.
Send an Email to data@doublethedonation.com.
For those who prefer a direct approach to adding or refreshing company records, our team also accepts requests via email. All you need to do is send an email to data@doublethedonation.com with the necessary details about the program.
This might include:
- New program details or recent updates
- Any corrections needed in existing database entries
- Supporting documents or links that clarify the information
- Other feedback on the workplace giving database
From there, the Double the Donation team will verify the information provided in the email. Then, update the database accordingly, ensuring the accuracy of the program details going forward.
[For One-Off Matching Gifts] Manage Programs in 360MatchPro.
Note: Sometimes, a company will offer a matching gift program with a single nonprofit rather than a widely available initiative. These are referred to as one-off (or custom, unique) matching gift programs, and there’s an easy way to add the program to your database within the 360MatchPro platform itself—that is, if the program is specific only to your organization.
In that case, simply log into your 360MatchPro account, navigate to the “Settings” tab, and select “Manage Programs.” From there, you’ll be prompted to add a new one-off matching gift program by filling out the requested information.
Once complete, the program will show up in your organization’s database search tool—but not for other nonprofits’ donors.
Wrapping up & next steps
Empowering organizations and companies to add new corporate programs to our workplace giving database is just one more step in our commitment to helping nonprofits reach their fundraising potential. By keeping this resource up-to-date with the latest information on matching gifts, volunteer grants, and other workplace giving opportunities, we aim to empower nonprofits to connect more deeply with donors and leverage support from their employers.
Take a look at the companies that have contributed matching gifts to your organization in the past. Are they already included in our database? If not, follow the steps to get them added so that your donors can access program guidelines, forms, and more. That means more matches in the future!
Together, we can make giving back a seamless, rewarding experience for companies, employees, and nonprofits alike.